Change is certain, consumers are looking for change day after day! Digital transformations and shifts are becoming more advanced at an hourly rate. Customers too are becoming more adaptive to the changes happening around them.
A lot of businesses as well are becoming more aware everyday and they are adapting to the market trends and changes. But still some managers rely on the traditional methods of reaching new customers…
but is there a thing called traditional anymore?
Whether the main objective is to reach more customers, retain the current ones, or both. eCommerce is one of the most efficient options to maintain a side-by-side state with your customers, and it helps you reach new customers in a blink if an eye. eCommerce as a market is experiencing very high growth rates in the past 4 years, catalyzed by the pandemic.
If I shift focus to online operations, my offline branch will suffer…
A lot of managers think that digitalizing their business requires a huge investment, in terms of money, effort, and time. However, building an online store can be done using different approaches.
In reality, you have the option to spend a lot of money to establish your online presence, and you have the option to do it with a low budget while maintaining the quality.
You will need some resources to fulfill different functions such as building the website, managing the orders, operations such as delivery & payment gateway, and social media & digital marketing.
You can decide whether to do all that or just hire a digital agency to do that on your behalf, which is efficient in terms of money and effort.